Many small businesses know that they need to carry out marketing activity to grow their business, but lack either the time or the skills to do it.
With the help of a marketing mentor, you can put together clear objectives with an action plan to achieve them. This will reduce that feeling of ‘overwhelm’ and panic and you will feel in control of your marketing.
It is also a very cost-effective way to make sure that marketing gets done. You can pick and choose which activities you will carry out yourselves – costs will be provided for any additional projects as they come up.
KICK-OFF MEETING
The aim of the Kick-Off Meeting is to establish your marketing objectives so that we can put together a plan for achieving them.
This will be a 2 hour session where we discuss what you are hoping to achieve, what you’ve done to date, and any ideas that you have already had.
We will define your target market and talk about ideas for communicating with them. We will look at all the different media (print, websites, email marketing, social media, advertising etc) and how to get the most from your marketing budget.
ACTION PLAN
Following that meeting, I will put together an action plan for you. This will talk about up to 3 objectives with detailed actions to achieve each one.
If you want to carry out those actions yourself, that’s absolutely fine. If you need help, I can cost these out for you.
FOLLOW UP
For any marketing plan to be successful, it needs to be ongoing. A follow up call will keep everything on track. We will look at the success of the activity to date, and adjust anything that’s not working as well as it could.
COST £250 for kick-off meeting, action plan and one follow-up call.
Additional activity or meetings to be quoted on an ‘as required’ basis at £50 per hour
TERMS
The Marketing Mentor package is a one off payment of £250. Invoice will be raised once the Action Plan is complete. Payment within 14 days
If any resulting or further activity is carried out, a quote will be provided and invoices will be issued at the end of each month.
Travel expenses are charged at 45p a mile (or at cost for public transport)
Travelling time will be charged at £5 per 15 minutes for any journeys over 15 minutes.
This rate is valid until 31st December 2013. Rates may be reviewed at this point.
Jane Brocklebank’s total liability in contract, tort, misrepresentation, restitution or otherwise arising in connection with the performance or contemplated performance of this Agreement shall be limited to the price paid for the Services.