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Posts Tagged ‘LinkedIn’

How can small businesses use LinkedIn as part of their marketing activity?

March 16, 2010  |   Social media  

How can small businesses use LinkedIn as part of their marketing activity?

Whether or not a small business should use LinkedIn for marketing depends on what their objective is. It also depends on what type of business they run.

One of the benefits of LinkedIn is that it can showcase an individual’s career background and experience. Generally speaking, if you want to get on in the world, it’s worth having an easy to view summary of your skills, your career history and a couple of good testimonials … and LinkedIn does that job very nicely. 

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